CPG ADVISORY

Steady through Every wave

Practical guidance for leaders navigating growth, operational change, and complex supply-chain decisions.

What We Do

Business advisory grounded in real operations

We help owners and leadership teams clarify priorities, solve operational bottlenecks, and turn strategic decisions into measurable outcomes.

Benefits of CPG Advisory Services

Experienced Perspective

A clear objective view from outside, with an understanding of how strategy works in practice.

Focused Priorities

Identify the most important opportunities and build a practical path forward.

Actionable Guidance

Recommendations your team can understand, own, and implement.

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Happy Clients

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FAQs

How does CPG Advisory differ from CPG’s routine sourcing execution services?

CPG Sourcing handles day-to-day operational execution, like factory visits, quality control, purchase orders, and shipping logistics. CPG Advisory provides top-level strategic guidance, supply chain risk management, price/cost benchmarking, contract negotiation strategy, and vendor portfolio optimization. We advise your executive and procurement leadership on how to build, govern, and protect a resilient China supply chain.

Direct buying gives you lower unit costs, but it leaves you vulnerable to hidden sub-contracting, margin creeping, IP leaks, and compliance blind spots. Trading companies often add undisclosed markups and obscure true production origins. CPG Advisory gives your internal team complete visibility, unbiased cross-industry data, and executive-level oversight—ensuring you maintain control, negotiate from a position of strength, and eliminate middleman inflation.

Yes. Many companies overpay or under-protect themselves with suppliers they have used for years. We conduct comprehensive vendor portfolio audits, evaluating your current pricing against live market rates in China, auditing factory ownership/compliance, and identifying alternative tier-1 and tier-2 manufacturers to give you maximum leverage during contract renewals.

Preventing IP theft in China requires a proactive structural approach rather than just relying on generic NDAs. We help you design multi-tiered sourcing strategies (e.g., splitting proprietary components across separate factories), establish enforceable NNN (Non-disclosure, Non-use, Non-circumvention) agreements tailored to Chinese law, and structure payment terms tied to verified quality gates.

CPG Advisory can complement an existing procurement organization by providing additional China market knowledge, supplier research, local expertise, benchmarking, and on-the-ground support. We do not need to replace your procurement function; we can work alongside your team where additional expertise or resources are valuable.

Ready to move forward with greater clarity?